Privacy Policy

LuxePede Privacy Policy

Effective Date: October 23, 2025

At LuxePede (“we,” “us,” or “our”), we are committed to protecting the privacy and security of your personal information. This Privacy Policy explains how we collect, use, store, share, and protect information when you visit our website (www.luxepede.com), create an account, place an order, subscribe to our communications, or interact with our services (collectively, the “Services”). By using our Services, you agree to the collection and use of information as described in this policy.

1. Definitions

“Personal Information”: Any information that identifies, relates to, describes, or can be associated with a specific individual, including but not limited to names, email addresses, phone numbers, shipping/billing addresses, payment details, and browsing data.
“Non-Personal Information”: Data that cannot be used to identify you individually, such as aggregated website traffic statistics, anonymized product preference data, or device type (e.g., “50% of users prefer leather heels”).
“Cookies”: Small text files stored on your device to track website activity, remember preferences, and improve your user experience.

2. Information We Collect

We collect Personal Information and Non-Personal Information to provide, improve, and secure our Services. The types of information we collect depend on how you interact with us:

2.1 Information You Provide Voluntarily

Account Creation: Full name, email address, password (encrypted), phone number, and shipping address (to create and manage your LuxePede account).
Order Placement: Billing address, payment card details (e.g., card number, expiration date—we do not store full payment card information; this is processed by our third-party payment providers), order preferences (e.g., shoe size, color), and delivery instructions (to process, fulfill, and track your orders).
Communications: Information included in emails, chat messages, or support tickets (e.g., questions about products, returns, or account issues) when you contact our customer service team.
Subscriptions: Email address (if you sign up for our newsletter, promotional updates, or restock alerts) and preferences (e.g., “notify me about new office loafers”).
Surveys/Feedback: Responses to voluntary surveys or product reviews (e.g., “How satisfied are you with your recent shoe purchase?”) to help us improve our offerings.

2.2 Information We Collect Automatically

Browsing and Device Data: IP address, browser type (e.g., Chrome, Safari), operating system (e.g., iOS, Windows), device model, screen resolution, referral URL (how you found our website), pages visited, time spent on pages, and click-through rates (to analyze user behavior, optimize website performance, and personalize content).
Cookies and Similar Technologies: We use session cookies (expire when you close your browser) to maintain your login status and shopping cart, and persistent cookies (remain on your device) to remember your shoe size preferences, language settings, and past interactions. We also use web beacons (small images) to track email open rates and campaign effectiveness. For more details, see Section 7 (“Cookies and Similar Technologies”).
Location Data: If you enable location services on your device, we may collect approximate location data (e.g., city or region) to offer relevant shipping options (e.g., “Delivery available in London within 3 days”) or local promotions—we do not collect precise GPS location.

3. How We Use Your Information

We use your Personal Information only for legitimate purposes that align with our business operations and your expectations as a customer. Specifically, we use your information to:

Process and Fulfill Orders: Verify your identity, process payments, ship products, send order confirmations, and provide delivery updates (e.g., “Your LuxePede heels have shipped”).
Manage Your Account: Maintain your account details, track order history, save your preferences (e.g., shoe size, favorite categories), and enable account features (e.g., wishlists, easy reordering).
Provide Customer Support: Respond to your inquiries, resolve issues (e.g., returns, exchanges), and follow up on feedback to ensure a positive experience.
Send Communications: Deliver newsletters, promotional offers (e.g., “20% off Elegant Heels”), restock alerts, and important service updates (e.g., changes to shipping policies)—you can opt out of promotional emails at any time (see Section 5.2).
Improve Our Services: Analyze user behavior to enhance website functionality (e.g., simplifying the checkout process), develop new products (e.g., “Customers want more Comfort Luxury sneakers”), and personalize recommendations (e.g., “You viewed Office Loafers—try these”).
Ensure Security and Compliance: Detect and prevent fraud (e.g., unauthorized payment attempts), protect our website from cyber threats, and comply with legal obligations (e.g., tax reporting, responding to lawful government requests).
Conduct Marketing Research: Use anonymized data to understand trends (e.g., “Vintage Styles are popular in North America”) and measure the effectiveness of marketing campaigns (e.g., “Email campaigns drive 30% of orders”).

4. Who We Share Your Information With

We do not sell, rent, or trade your Personal Information to third parties for marketing purposes. We only share your information with trusted partners who assist us in providing and improving our Services, and these partners are required to protect your data and use it only as instructed by us. The types of third parties we share information with include:

4.1 Service Providers

Payment Processors: Companies like PayPal, Stripe, or Visa that process your payment transactions. These providers only receive the minimum information needed to complete payments (e.g., card number, billing address) and are compliant with the Payment Card Industry Data Security Standard (PCI DSS).
Logistics and Fulfillment Partners: Shipping companies (e.g., DHL, UPS) and warehouse operators who deliver your orders. They receive your name, shipping address, and order details to ensure timely delivery.
Technology Partners: Providers of website hosting, analytics (e.g., Google Analytics), customer relationship management (CRM) tools, and email marketing platforms (e.g., Mailchimp). These partners use your data to maintain our website, track user behavior, or send communications on our behalf.
Customer Support Tools: Third-party chat or ticketing systems (e.g., Zendesk) that store your support inquiries to help us resolve issues efficiently.

4.2 Legal and Regulatory Authorities

We may share your Personal Information if required by law, such as:

In response to a valid court order, subpoena, or government request (e.g., from data protection authorities).
To comply with applicable laws, regulations, or industry standards (e.g., anti-fraud laws).
To protect our rights, property, or safety, or the rights, property, or safety of our users or others (e.g., investigating fraud or unauthorized access).

4.3 Business Transfers

If LuxePede is acquired, merged, or sells all or part of its assets, your Personal Information may be transferred to the new owner as part of the business transaction. We will notify you of any such transfer via our website or email, and the new owner will be bound by the terms of this Privacy Policy.

4.4 With Your Consent

We may share your information with third parties if you explicitly consent (e.g., sharing your order details with a gift recipient to notify them of a delivery).

5. Your Rights Regarding Your Information

Under applicable privacy laws (e.g., GDPR in the EU, CCPA in California), you have certain rights regarding your Personal Information. To exercise these rights, please contact us at 202502mar@gmail.com (see Section 12 for full contact details). We will respond to your request within 30 days (or as required by law).

5.1 Key Rights

Access: Request a copy of the Personal Information we hold about you (e.g., your order history, account details).
Correction: Ask to update or correct inaccurate or incomplete information (e.g., changing your shipping address).
Erasure (“Right to be Forgotten”): Request the deletion of your Personal Information, provided we are not required to retain it by law (e.g., for tax records).
Restriction of Use: Ask us to limit how we use your information (e.g., stopping us from using your data for marketing while we investigate a complaint).
Data Portability: Request a copy of your Personal Information in a structured, machine-readable format (e.g., CSV file) to transfer to another service provider (e.g., exporting your order history to a new account).
Withdrawal of Consent: Opt out of certain uses of your information (e.g., unsubscribing from promotional emails) without affecting the lawfulness of our prior use of your data.

5.2 How to Exercise Your Rights

Unsubscribe from Emails: Click the “Unsubscribe” link at the bottom of any promotional email from LuxePede.
Manage Account Preferences: Log into your LuxePede account to update your personal details, shipping addresses, or communication preferences.
Submit a Formal Request: Email us at 202502mar@gmail.com with your full name, email address linked to your account, and a clear description of your request (e.g., “I want to access my Personal Information”). We may ask for additional verification to confirm your identity (e.g., a copy of your ID) to protect your data from unauthorized access.

6. Data Security

We implement reasonable technical, administrative, and physical security measures to protect your Personal Information from unauthorized access, use, disclosure, alteration, or destruction. These measures include:

Encryption: Using Secure Sockets Layer (SSL/TLS) encryption to protect data transmitted between your device and our website (you can verify this by looking for the “https://” prefix and padlock icon in your browser).
Secure Storage: Storing sensitive information (e.g., passwords) using strong hashing algorithms (we never store plain-text passwords) and limiting access to authorized employees only.
Regular Audits: Conducting periodic security audits and vulnerability assessments to identify and fix potential risks.
Employee Training: Training our staff on data protection best practices and requiring them to sign confidentiality agreements.

While we take these steps to protect your data, no security system is 100% impenetrable. We cannot guarantee absolute security, but we will notify you and relevant authorities if a data breach occurs that poses a risk to your rights or freedoms (as required by law).

7. Cookies and Similar Technologies

We use cookies and similar technologies (e.g., web beacons, pixel tags) to enhance your user experience and improve our Services. You can manage your cookie preferences through your browser settings, but please note that disabling certain cookies may affect the functionality of our website.

7.1 Types of Cookies We Use

Necessary Cookies: Essential for the operation of our website (e.g., cookies that maintain your shopping cart or login status). These cannot be disabled, as they are required to provide basic Services.
Performance Cookies: Collect data on how you use our website (e.g., which pages you visit most) to improve speed, functionality, and error resolution.
Functional Cookies: Remember your preferences (e.g., shoe size, language, shipping address) to personalize your experience (e.g., auto-filling your address at checkout).
Targeting/Advertising Cookies: Used to deliver personalized promotions (e.g., “You viewed Party Pumps—see our new collection”) and measure the effectiveness of marketing campaigns. These cookies may be set by third-party ad networks (with your consent).

7.2 How to Manage Cookies

Browser Settings: Most browsers allow you to block or delete cookies (e.g., in Chrome: Settings > Privacy and security > Cookies and other site data).
Cookie Banner: When you first visit our website, you will see a cookie banner asking for your consent to non-necessary cookies. You can update your consent at any time by clicking the “Cookie Settings” link in the footer of our website.

8. Data Retention

We retain your Personal Information only for as long as necessary to fulfill the purposes for which it was collected, or as required by law. The retention period depends on the type of information:

Order and Account Information: We retain your order history, billing/shipping addresses, and account details for 7 years after your last interaction with us (to comply with tax and legal obligations, and to resolve future disputes).
Communications: We keep records of your customer support inquiries for 2 years to reference past issues and improve service.
Subscription Data: We retain your email address for promotional communications until you unsubscribe, after which we delete your subscription data (unless required to retain it for other purposes, e.g., order history).
Browsing Data: We retain anonymized browsing data (e.g., page views) for 1 year to analyze trends and improve our website.

Once the retention period ends, we either delete your Personal Information permanently or anonymize it (so it can no longer identify you) for use in aggregated analytics.

9. Third-Party Links

Our website may contain links to third-party websites, such as social media platforms (e.g., Instagram, Facebook) or partner brands. This Privacy Policy does not apply to these third-party sites. We recommend that you review the privacy policies of any third-party site you visit to understand how they collect and use your information. We are not responsible for the privacy practices or content of third-party websites.

10. Children’s Privacy

Our Services are not intended for individuals under the age of 13 (or the age of majority in your jurisdiction). We do not knowingly collect Personal Information from children under 13. If we become aware that we have collected Personal Information from a child under 13, we will delete that information immediately. If you believe that we may have collected information from a child under 13, please contact us at 202502mar@gmail.com.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements, or technology. When we make changes, we will:

Update the “Effective Date” at the top of this policy.
Notify you via email (if you have an account with us) or by posting a notice on our website homepage.

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our Services after the updated policy takes effect constitutes your acceptance of the changes.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Email: 202502mar@gmail.com

We will respond to your inquiry as soon as possible and work to resolve any issues to your satisfaction.